A Video production company wanted a logo and brand identity for use on its website and marketing assets including logo, typefaces, colour palette and brand guidelines. The client's brief that he wanted a combined logo and logotype, with 'landmarks' as the inspiration. He suggested the Easter Island heads because (in his words) he resembles them! Brand qualities are: informal, professional, creative. 
These were the sketches drawn at the ideas stage - the client was keen on the Easter Island heads idea and I was trying a range of angles to see what worked.
Initial concepts based on the imported sketch in Adobe Illustrator. 
The ideas being developed further. The client was keen on clean fonts and liked the detail of the shading on the head.

You may also like

Back to Top